LinkedIn New Recruiter & Jobs
A unicorn is reborn.
LinkedIn spent 3 years reinventing its industry-standard Recruiter & Jobs platforms with cutting edge AI. They wanted to make sure all this work got noticed by the right people (namely recruiting org decision makers).
I came up with this story that explains how it works and why it matters, in a way even a 7-year-old can understand, (or will talk about incessantly, if not understand).
I came up with this story that explains how it works and why it matters, in a way even a 7-year-old can understand, (or will talk about incessantly, if not understand).
TL;DR
project summary
deliverables
My contribution
Product launch campaign designed to expand consideration among decision makers
Launch video
Social campaign
Microsite
Social campaign
Microsite
Creative development
Copywriting
Creative direction
Music co-production
Copywriting
Creative direction
Music co-production



